- Startup: $3,000–$8,000 for 1–2 used machines.
- Net margin: 25–30% of gross revenue after all costs.
- Per-machine net: ~$330/mo on a $1,200/mo gross location.
- Payback: 12–14 months typical, 6–9 for high-traffic.
- $10K/mo target: 15–30 mixed locations + a PT stocker.
Before you sign a contract or buy a machine, you need to know exactly how the money works. Here's the real cost structure and profit formula — no hand-waving, just the actual math.
Startup costs
- Solo side hustle (1–2 used machines): $3,000–$6,000 total.
- Serious start (1–2 smart machines): $8,000–$15,000.
- Fast start (3–5 machines): $20,000–$50,000.
- Micro market: $15,000–$50,000 per installation.
Ongoing expenses
- COGS: 40–50% of revenue. A $2.00 snack costs ~$1.00 wholesale.
- Location commission: 10–15% or $50–$200/month flat.
- Card processing: 5–6% of cashless transactions.
- Insurance: $500–$1,200/year.
- Software/telemetry: $40–$100/month per machine. See the best vending machine software guide for what each layer of the stack should cost.
- Fuel/vehicle: $200–$500/month for 10–20 machines.
- Repairs: $50–$150/month averaged across a route.
Run your own cost-and-profit breakdown
Plug your real costs into VendBuddy’s ROI calculator and see monthly profit per machine and per route. Sign up free and get 10 credits.
Build my breakdown free →The real profit formula
Net profit: 25–30% of gross revenue. Example on a $1,200/month machine:
- Gross: $1,200
- COGS (45%): -$540
- Commission (12%): -$144
- Card processing (5.5%): -$66
- Insurance, software, fuel, repairs: -$120
- Net: ~$330/month (27.5%)
At $600/month gross = ~$160 net. At $3,000/month gross = ~$825 net.
Plug your actual machine price, location traffic, and commission rate into the VendBuddy ROI Calculator to see your real payback timeline before you buy.
Per-machine revenue tiers
- Poor: Under $1,000/month — evaluate or relocate.
- Underperforming: $1,000–$1,500 — needs intervention.
- Good: $1,500–$3,000 — solid workhorse.
- Excellent: $3,000+ — premium, protect this location.
- Elite: $4,000–$6,500 — luxury residential, manufacturing, hospitals.
Income targets
- $1,000/month: 3–5 well-placed machines.
- $4,000/month: ~25 average or 8–15 premium.
- $10,000/month: 15–30 mixed locations + PT stocker.
- $600K+/year gross: Documented with just 18 premium machines.
ROI timeline
Most machines pay back in 12–14 months. High-traffic: 6–9 months. Plan conservatively. Model your scenario with the VendBuddy ROI Calculator.
Related: our financing guide covers funding without draining operating cash, and our $0-down startup guide covers six creative approaches. See also: real income numbers from real operators, how to find and land locations, LLC setup and tax deductions (Section 179 can offset significant income), and our scaling playbook. Use the Route Valuation tool if you're considering buying an existing route.
Where to source inventory (and when Amazon actually wins)
Be honest about the math: for commodity volume — full cases of the top-selling chips, sodas, and candy — a warehouse club like Sam's Club (or a vending distributor like Vistar) beats Amazon on per-unit cost almost every time. That's your bread-and-butter restocking, and a Sam's Club Plus membership pays for itself fast once you're buying for more than one machine.
Amazon earns its place for the four jobs the clubs are bad at:
- Testing a new SKU before you commit to a 24-case pallet — buy one multipack, run it two weeks, keep it only if it sells.
- Subscribe & Save on steady slow-movers so a low-volume machine never goes empty between club runs.
- Healthy and specialty items clubs rarely carry — the higher-margin SKUs that win you health-conscious offices and gyms.
- Topping up mid-week without burning a two-hour club trip for two boxes.
Bulk snacks & candy — all under one roof. Browse the categories: